Update: this GTM recipe is no longer relevant after Google introduced a built-in Youtube Trigger. Use this GTM Recipe instead.
If Youtube Google Tag Manager Recipes V1 or V2 did not work for you, try this solution. It contains a slightly modified Cardinal Path’s auto-event listener. Read more about it.
What does it do? Automatically tracks interactions with embedded YouTube videos on your site. This recipe will fire events to Google Analytics when users Play, Pause, Watch to End, and view a certain percentage of the video.
INSTRUCTIONS
- Download Container File
Download the container JSON file (right-click on the link and click “Save Link As” or “Save Target As” to save the JSON file to your computer). - Import JSON File into GTM
Log into your own Google Tag Manager container and head to the Admin section of the site. Under Container options, select Import Container. Read this blog post for more details about importing a container file. - Update With Your Own Google Analytics Tracking ID.
Update or create a new Constant Variable named {{YOUR_GA_TRACKING_ID}} with your Google Analytics Tracking ID (a.k.a. UA Number). I’d recommend using Google Analytics Settings variable instead. Read this guide how to properly change Tracking ID in the imported container. - Preview & Publish
Use the Preview and Debug mode’s options to test this container on your own site. Try testing each of the events to make sure they’re working properly. If everything looks good, go ahead and publish! If you’re facing some problems, check this list of most common Google Tag Manager mistakes. - Noticed any errors?
Let me know and I’ll try to fix it as soon as possible.