February 3, 2018
Web Analytics Link Roundup #7: January 2018
Wow, time flies fast. Looks like yesterday we were celebrating the new year, today it’s already February. Let’s see what January had to offer in term of interesting and useful content.
Google Tag Manager
4 Killer Uses for HitCallback by Lunametrics. It’s a really handy feature which allows you to do call functions when a particular Google Analytics command is completed. This approach is much more reliable than tag sequencing or tag priorities.
The Ultimate Guide on Personalising your Website for Free Using Google Tag Manager by growth-consultant.com. Honestly, I haven’t tried this tip in real life but the idea behind it is really good. If you have some time, give it a shot.
The Complete Guide to Direct Traffic in Google Analytics by Moz. Even though the article itself is from 2017, I stumbled upon it only recently. (direct) traffic is still a mystery for some Google Analytics users and this post explains it thoroughly.
5 Quick & Easy Ways to Wreck Your Analytics by Lunametrics
6 AdWords metrics you should optimize for better ROI by Search Engine Land.
Introducing new Google Search Console by Google. I just recently received an upgrade to all my Search Console properties. Although some features are still missing, the change looks promising.
[FUNNY] Inbox of Every SEO specialist right now (found on Linked In)
That’s it for January’s web analytics link roundup. If you liked some entries, make sure you check the previous entries. Also, if you have some awesome blog post up in your sleeve, feel free to share it with me via julius [at] analyticsmania.com.
So far, I’ve received two SEO related articles but, unfortunately, they were too mediocre to be included. By saying “mediocre” I meant that they were just generic posts probably written with the intention to rank for some keyword without actually thinking about the reader.
So if you have written (or have found) something super awesome that will also benefit other Analytics Mania’s readers, feel free to reach me.