FREE CHEAT SHEET

Google Tag Manager
Data Layer

Learn the most important concept of Google Tag Manager

In this cheat sheet, you will learn...

What is Data Layer in Google Tag Manager and why is it so important

How to properly work and interact with the Data Layer

Common Data Layer mistakes that many GTM users do and best practices

A list of ideas: what kind of data is useful to have in the Data Layer

“Julius is a great teacher and will equip you with a solid foundation for effectively working with GTM. His pleasant way of explaining complex topics make Google Tag Manager accessible for many. ”

Paul KoksAnalytics Advocate at Online Metrics

Data Layer is the most important concept in Google Tag Manager

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