Free resources
Free Ebook: Google Tag Manager For Beginners
The first step towards a better understanding of Google Tag Manager, how it works, and why you should use it.
Free Google Tag Manager Fundamentals Course
A 90-minute course teaching you the very first steps with Google Tag Manager. At the end of this course, you’ll have to take a 30-question quiz to test your new knowledge.
Ultimate List of 120+ Google Tag Manager Resources
Everything you need to know about Google Tag Manager – from A to Z. All items are categorized and sorted. Designed for beginners and intermediate users, but advanced folks will also find something new.
GUIDE: How To Unlock (not provided) Keywords in Google Analytics
Keyword Hero is a great tool which helps you get rid of (not provided) keywords in Google Analytics. It unlocked ~90% of my (not provided) data in GA and helped me improve my SEO efforts. Here’s a guide how to set everything up.
The Ultimate Google Tag Manager Glossary
Whether you’re looking to understand the language of GTM or help train someone else, this Google Tag Manager glossary should be your best companion. It should not only make you smarter, but it should help you be more eloquent when speaking about GTM.
Library of 30+ Google Tag Manager Recipes
An ever-growing list of downloadable GTM containers with most common solutions. Download them, import to Google Tag Manager and you’re good to go! Expand your web analytics with ease!
Google Tag Manager Checklist
Make your Quality Assurance (QA) easier with this Google Tag Manager Checklist which contains more than 60 items.
Premium resources
Google Tag Manager Course for Beginners and Fresh Intermediates
A comprehensive online course for beginner and intermediate users who want to master GTM in website tracking. The course includes 9 hours of video material, quizzes, my checklists/blueprints, certification, and more.
Intermediate Google Tag Manager Course (+ Advanced Topics)
A comprehensive online course that should be the next step for those who have passed the “Beginner” or “Fresh Intermediate” steps and want to take the GTM knowledge to the next level. The course includes 11 hours of video material, quizzes, downloadables, certification, and more.