Vimeo Tracking Recipe for Google Analytics 4 and GTM

Important: if you are looking for a recipe that supports Universal Analytics, go here 

This Google Tag Manager Recipe contains a code that was originally created by Cardinal Path but it was slightly modified to be more compatible with Google Analytics 4

What does it do? Automatically tracks interactions with embedded Vimeo videos on your site. This auto-event listener will fire events to Google Analytics 4 when users Play, Pause, etc. and view a particular percentage of the video.

Learn more about how Google Tag Manager Video Tracking Works.

 

INSTRUCTIONS

1. Download Container File
   Download the container JSON file (right-click on the link and click “Save Link As” or “Save Target As” to save the JSON file to your computer).
2. Import JSON File into GTM
   Log into your own Google Tag Manager container and head to the Admin section of the site. Under Container options, select Import Container. Read this blog post for more details about importing a container file.
3. Insert your own GA4 configuration tag
   In the GA4 event tag, you will find a field called “Configuration tag”. In this field, select your own GA4 configuration that you already have in the container. New to GA4 config tag? Read this guide.
   
4. Preview & Publish
   Use the Preview options to test this container on your own site. Try testing each of the events to make sure they’re working properly. If everything looks good, go ahead and publish!
5. Want to see event parameters in your regular GA4 reports or Analysis Hub?
   Register them as custom dimensions.

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