How to remove gtm_debug=x from Google Analytics reports

This will be a quick guide. When Google Tag Manager introduced a new Preview Mode in October 2020, some Google Analytics users started complaining that their GA reports are now littered with ?gtm_debug=x. In today’s blog post, I’ll show you how to remove gtm_debug=x parameter from Google Analytics reports. But keep in mind: this applies only […]
Julius Fedorovicius
In Google Analytics Tips

Use Enhanced Ecommerce Data in Pinterest Tag with GTM

One of the reasons why I just love working with Google Tag Manager is the possibility to reuse data and send them to multiple marketing/analytics tools at once. In 2019, Simo Ahava posted an article that explains how to adapt Google Analytics Enhanced Ecommerce data and send it to Facebook Pixel. Later, I used his solution […]
Julius Fedorovicius
In Google Tag Manager Tips

How To Export a Part of Google Tag Manager Container

Updated: September 16th, 2020. What’s new in the update? In the past, the Google Tag Manager interface allowed only to export a full container. From now on, you can use the built-in features to export only a part of the container too.  In case you didn’t know, Google Tag Manager has this really useful Import/Export functionality which is […]
Julius Fedorovicius
In Google Tag Manager Tips

How to convince someone to start using Google Tag Manager?

Here’s a situation: you’ve read several articles introducing Google Tag Manager and how can it help you improve marketing and analytics processes by bringing control back to the hands of marketers/analysts. So you decide to introduce it to your company/client. However, you face resistance. For example, a lead developer of your company says that Google […]
Julius Fedorovicius
In Google Tag Manager Tips

Use GA Standard Ecommerce Data in Facebook Pixel with GTM

In 2019, Simo Ahava has posted a guide on how to reuse the Google Analytics Enhanced Ecommerce data in Facebook Pixel. While Enhanced Ecommerce is definitely a recommended solution to track sales with GA, there are still quite many projects that use its primitive predecessor, Standard Ecommerce. In case you did not know, Standard Ecommerce […]
Julius Fedorovicius
In Google Tag Manager Tips

Cross-domain Tracking in Unbounce Landing Pages

Recently, I had a task to work on an Unbounce landing page, and to make things a little more complicated, visitors were redirected to another domain’s Thank You page after successful form submission. If you want to properly track such form submissions with Google Analytics, you need to implement Cross-domain tracking. However, not everything was straightforward […]
Julius Fedorovicius
In Google Analytics Tips