Posts in: Google Tag Manager Tips

Google Tag Manager noscript

What is Google Tag Manager Noscript?

2 comments / June 13, 2018

After you create a new Google Tag Manager container, the interface asks to place two codes on your website, one in the <head> and the after right after the opening <body> tag. But have you ever wondered why are there two codes instead of one? Usually tracking tools, like Google Analytics, Mixpanel, or others require toRead more

Google Tag Manager vs Google Analytics

Google Tag Manager vs Google Analytics: What’s the difference?

50 comments / June 13, 2018

Updated: June 13th, 2018. When I first heard about Google Tag Manager (GTM) in early 2013, I felt a bit confused. At that time I had no idea that tag management was a thing at all, so naturally, I found myself questioning what Google Tag Manager was anyway? What’s the difference between Google Analytics events and GTM events? And I actuallyRead more