Google Analytics Cross-domain Tracking with Google Tag Manager. The Guide.

There are already plenty of resources online that explain how to implement Google Analytics Cross-domain tracking. However, it feels that the questions of this topic are still one of the most popular ones in the community (source of this statement: my gut). And that’s no surprise. Sometimes people just blindly follow guides without properly understanding […]
Julius Fedorovicius
In Google Analytics Tips Google Tag Manager Tips

Google Tag Manager Click Tracking: All You Need to Know

Updated: June 14th, 2019. As a feature, click tracking in Google Tag Manager is a perfect bait for a beginner. It’s fairly easy to get started: read one or two blog posts, maybe watch a video and done! You can track buttons, outbound link clicks, etc. However, what I’ve noticed among GTM beginners is that they do not […]
Julius Fedorovicius
In Google Tag Manager Tips

Quick Guide: dataLayer.push with examples

This quick guide was born after getting multiple questions from Google Tag Manager beginners/intermediate users: when should I use dataLayer.push() and when Data Layer declaration (dataLayer = [{}])?  The reason why this question is raised at all is that Google Tag Manager’s official documentation is a bit misleading in some parts. Continue reading and I’ll show […]
Julius Fedorovicius
In Google Tag Manager Tips

How to track WIX website with Google Tag Manager

WIX is one of the most popular website builders that positions itself as “easy to use” and “allows to build gorgeous websites”). Even though such builders take away a lot of flexibility from you (especially when it comes to SEO-or-GTM-related modifications), their popularity is still solid. When the owners of such websites start realizing that they […]
Julius Fedorovicius
In Google Tag Manager Tips

A Guide To Google Tag Manager Debug Mode

Updated: May 28th, 2019. Why doesn’t my tag fire? What data can I send to Google Analytics? Why didn’t this trigger work? When it comes to Google Tag Manager, we sometimes run into trouble that requires further investigation of what’s going on. One of the most important, yet commonly overlooked steps in the GTM process is debugging. It allows us to ensure that […]
Julius Fedorovicius
In Google Tag Manager Tips

How To Track Single Page Web App with Google Tag Manager

Updated: May 19th, 2019. Tracking page views on regular websites is fairly easy: you just add a tracking code to every page and done! Every time a visitor clicks an internal link, a browser window refreshes, and a new page view hit is sent to Google Analytics. But when it comes to single page websites (or […]
Julius Fedorovicius
In Google Tag Manager Tips