Google Tag Manager Video Tracking Guide: Beyond Youtube

Updated: November 15, 2019 (several tracking codes were updated). Finally, I’ve found some time to write a new blog post. Last week was pretty intense, but it’s over. This week’s topic is Google Tag Manager Video Tracking. I believe some of my readers have already tried to track Youtube or Vimeo players and send the data […]

Julius Fedorovicius

In Google Tag Manager Tips

How to Track HTML5 Audio Player with Google Tag Manager and GA

Updated: November 15th. I guess that the majority of the GTM community is familiar with a custom event listener that probably already has the status of legendary. Even this Twitter (that I saw today in my feed) confirmed this: Yes, I’m talking about David Vallejo’s HTML5 video listener that is used to track almost any other video player […]

Julius Fedorovicius

In Google Tag Manager Recipes Google Tag Manager Tips

How to Track Outbound Links with Google Tag Manager and Google Analytics

Updated: October 31st. It’s time for a guide that’s for those who are just starting with Google Tag Manager. There is a high chance that your website contains some external links (a.k.a. outbound links), people might click them and they will be redirected to another domain. By default, Google Analytics cannot tell you whether that happened […]

Julius Fedorovicius

In Google Tag Manager Tips

Google Analytics and Google Tag Manager Naming Convention

Google Analytics reports can get a mess really quickly once you start customizing data that is sent to GA. If you don’t follow certain rules/practices, they can eventually become a hot mess. The same curse applies to Google Tag Manager once you start using it for larger projects. If you name your tags, triggers, variables […]

Julius Fedorovicius

In Google Tag Manager Tips

Google Analytics Real-time Reports Not Working? Here’s How To Fix It

Updated: October 23rd, 2019. Here’s a situation. You have just set up Google Analytics tracking, open a GA Real-time reports and nothing. You don’t see anything. No page views, no events, nothing. Sounds familiar? Relax, you’re not alone. In fact, this issue is getting more and more popular these days as people have been contacting me through various […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

A Guide to Google Tag Manager Event Tracking (2019)

Even though the title of this blog post does not mention Google Analytics, you probably already know that the guide about Google Tag Manager event tracking will most likely be tightly connected to GA (if you have been following me at least for a while). Without further ado, let’s take a closer look at what […]

Julius Fedorovicius

In Google Tag Manager Tips

Track Elementor Form with Google Tag Manager and Google Analytics

In today’s blog post, we’ll take a look at how to track forms that were built with the Elementor Pro WP plugin. I got a bit familiar with it just very recently, so I cannot tell whether it is VERY popular or not. Although, scratch that. I just took a look at Builtwith and it looks […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

How to check if Google Tag Manager is Working?

Google Tag Manager. The thing that makes the lives of marketers and web analysts easier. But the purpose of this blog post is not to convince you to start using it (I have another one which explains all GTM benefits). Today, I assume that you have already decided to give Tag Manager a chance (or […]

Julius Fedorovicius

In Google Tag Manager Tips

Multiple installations of Google Tag Manager detected by Tag Assistant: What to do?

“Multiple installations of Google Tag Manager” – says Tag Assistant. This is a fairly common “issue” noticed in online communities. The reason why I surrounded the word issue with quotation marks is that usually, this warning is no issue at all. Here’s what I’m talking about: What looks really concerning in the screenshot above is the […]

Julius Fedorovicius

In Google Tag Manager Tips

How to Track Virtual Pageviews when Multiple History Events Occur at the Same Time

This is yet another post about Single Page Application tracking with Google Tag Manager. In my main blog post, I explored two options on how to track such websites. It’s either with the History Change trigger or with developer’s input. A more robust solution is to cooperate with a developer but, unfortunately, that is not […]

Julius Fedorovicius

In Google Tag Manager Tips

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