Updated: May 9th, 2020. On May 25th, 2018, General Data Protection Regulation (GDPR) came in effect, meaning that online businesses that get visitors from the European Union, must track visitor/user behavior and collect data more carefully, responsibly, and with consent. I will not go into detail what GDPR is (there are other great blog posts out […]

IMPORTANT UPDATE: Due to GDPR (General Data Protection Regulation) this cookie consent is not relevant anymore. Read this step-by-step guide instead how to implement a new GDPR Cookie Consent Notification with Google Tag Manager. ======= Have you ever wondered why some sites display a cookie consent notice? If you or your business is located in […]

Multiple websites have added Konami code as a joke to their websites. In case you don’t know, it’s a cheat code in many Konami games, where the cheat is executed with a sequence of key presses on the keyboard. In this blog post I’ll show several examples how you can easily add Konami code with […]

Have you ever been in a situation when you need to remove all tags, triggers, and variables from GTM container? I have. Sometimes creating a new container from scratch isn’t an option, because you might need to keep the current container ID. Unfortunately, GTM does not offer an easy way to push the button “Clear […]

The term exit intent has been growing in popularity over the last years. Essentially, it uses Javascript and the web browser to track the movements of a user so a special offer or opt-in form can be displayed when they show signs of leaving your website. In this blog post I’ll show you how to track […]

When I was learning how to properly use GTM and stumbled upon Lunametrics’ tag manager recipes, I thought it would be awesome, if someone created an all-in-one list where I could quickly find all popular (or new) GTM recipes. Years have passed and no one has done it. Heck, why can’t I be the one who collects (or shares […]