A Guide to Google Analytics User ID in Google Tag Manager

If you’re looking at Google Analytics user metrics you need to understand one thing: the number of users does NOT represent the actual number of people visiting your website. It’s the number of different browsers that were used to visit your website/shop/etc. That’s because when a visitor lands on a page for the first time, […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

Google Analytics Real-time Reports Not Working? Here’s How To Fix It

Updated: January 3rd, 2019. Here’s a situation. You have just set up Google Analytics tracking, open a GA Real-time reports and nothing. You don’t see anything. No page views, no events, nothing. Sounds familiar? Relax, you’re not alone. In fact, this issue is getting more and more popular these days as people have been contacting me through various […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

How many Google Tag Manager containers do you need?

This time the guide will be indeed shorter than usual. First of all, this blog post will not talk about multiple GTM containers on the same page. I’m answering a bit different question. Say, you have 3 websites. How many GTM containers do you need here? One? Two? Three? The reality is that there is […]

Julius Fedorovicius

In Google Analytics Tips

[VIDEO] Track the Initial Traffic Source of the Visitor with Google Tag Manager

This week, the format of the content is a bit different. I did the 2nd guest video on Julian’s MeasureSchool channel (I’m pretty sure that no introduction is needed here and every one of you has watched at least several of his videos). This time, I’ve explained a technique that will be useful if you […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

Google Tag Manager vs Google Analytics: What’s the difference?

Updated: August 2nd, 2018. When I first heard about Google Tag Manager (GTM) in early 2013, I felt a bit confused. At that time I had no idea that tag management was a thing at all, so naturally, I found myself questioning what Google Tag Manager was anyway? What’s the difference between Google Analytics events and GTM events? And nowadays I […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

How To Unlock (not provided) Keywords in Google Analytics

A long time ago, when SEO was much easier, webmasters, bloggers and other creatures of the Internet were much happier because they knew much more about their visitors’ search behavior. All they needed to do is go to Google Analytics reports and see which organic keywords were driving most of the traffic. But the winter […]

Julius Fedorovicius

In Google Analytics Tips

15 Most common Google Tag Manager mistakes

Updated: Feb 11th, 2018. We’ve all been there: you open Google Tag Manager, set up tags, triggers and variables properly (at least you thought so), but that new implementation doesn’t work. You read that super awesome 5-step tutorial few more times, but it doesn’t help. You feel stuck, irritated and decide it’s enough GTM for today. The next […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

Google Analytics Social Tracking: Facebook, Twitter, Linkedin, and Pinterest Buttons

Social interactions that occur on your website clearly indicate a high level of user engagement, so there is no question that we need to track them. Luckily, it’s pretty easy to track them. In this blog post, I’ll show you how to do Google Analytics Social Tracking and capture clicks on Facebook Likes, Twitter Tweets, LinkedIn Shares, and Pinterest […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

Track Affiliate Links with Google Tag Manager

If you run a blog, you probably want to monetize it, right? In order to do that you might have to place special links in articles which redirect prospects to various landing pages. If visitors purchase anything there, you get a commission. Naturally, you wish to track how your readers interact with your content and, […]

Julius Fedorovicius

In Google Analytics Tips Google Tag Manager Tips

How to Track a Bunch of Google Analytics Events in under 2 minutes

Google Tag Manager is an awesome tool. It gives you lots of flexibility when it comes to tracking various interactions on a website. But you need to learn a lot of things if you wish track something more complex than just a simple page view. To save you some time, I have published a library […]

Julius Fedorovicius

In Google Analytics Tips

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