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Track Paperform Form Submissions with Google Analytics 4

This article was written by Jude Nwachukwu, who was kind to share his tips with Analytics Mania’s readers If your website’s forms are built with Paperform and you aim to track these form submissions as conversion events in Google Analytics, this article guides you on achieving that goal. It also elaborates on how to measure multi-step […]
Jude Nwachukwu
In Google Analytics Tips Google Tag Manager Recipes Google Tag Manager Tips

OR Condition in Google Tag Manager Triggers: 3 options

In Google Tag Manager, you can manage your tags and define the conditions when the tags must fire. However, if you have multiple firing conditions and you want to fire the tag on ANY of them, there are some things to keep in mind. In other words, I will show you how to configure triggers […]
Julius Fedorovicius
In Google Tag Manager Tips

Track Convertkit Forms with Google Analytics 4 and Google Tag Manager

Updated: January 15th, 2024 Convertkit is a top-rated email marketing platform used by creators. I have been using it since 2019, and since then, many of the creators I know also started moving to it. One of the features that Convertkit offers is forms (popups, landing pages, embedded forms, etc.) that allow you to get […]
Julius Fedorovicius
In Google Analytics Tips Google Tag Manager Recipes

How to Pause JavaScript and Inspect an Element that Quickly Disappears

A reader of mine, Gabriel, posted a question: I’ve implemented successfully a lot of form tracking through element visibility trigger. However, I’m struggling with one website. They don’t have a permanent element that is visible after submitting the contact form. Just a 2 second pop-up appears at the top of the page, then it disappears. […]
Julius Fedorovicius
In Google Tag Manager Tips

Google Analytics Client ID vs User ID

If you have ever tried to track additional data about your website’s/application’s users, you probably have stumbled upon the term User ID. In fact, I have two blog posts that teach how to do that – one for Universal Analytics and the other one for Google Analytics 4. When you read various resources about the User ID, […]
Julius Fedorovicius
In Google Analytics Tips

Google Tag Manager in footer. How bad is it?

I recently received this question from one of the readers who is just starting with GTM and faced some real-life limitations. Google Tag Manager official recommendation states that to install it, you need to place the <script> code somewhere in the website’s <head>, and the <noscript> part should be added immediately after the opening <body> tag. But […]
Julius Fedorovicius
In Google Tag Manager Tips

Undefined Variable in Google Tag Manager

Updated: January 3rd, 2024 In this quick guide, I’ll shed some light on an Undefined variable in Google Tag Manager and where you can use it. First of all, you can find this variable among other User-defined variables in your GTM container: It is simple to configure. It has no settings at all 🙂 (if we […]
Julius Fedorovicius
In Google Tag Manager Tips

5 Advanced Google Tag Manager tips

Updated: January 3rd, 2024 If you are already considering yourself an intermediate or maybe even advanced Google Tag Manager user, you are probably looking for new ways to improve your GTM skills to be able to solve more complex challenges. That’s where things like JavaScript, Document Object Model (DOM), and similar topics become more important. […]
Julius Fedorovicius
In Google Tag Manager Tips

Random Number in Google Tag Manager (Any Number or From Interval)

In Google Tag Manager, there is a built-in variable called Random number. As the title implies, it should return some random number, right? Well, yes. But there is more to it. In today’s blog post, I will explain how this variable works and where it is useful, and I’ll also share how to create a variable that […]
Julius Fedorovicius
In Google Tag Manager Tips

Best Free Google Tag Manager Courses Online

Updated: December 2, 2023.  Are you just starting with GTM and looking for ways to learn it with a free Google Tag Manager course? I used to be in your situation too – googling for a solution, searching for the best and most accurate tutorials/webinars/courses. Here are my several picks of free Google Tag Manager […]
Julius Fedorovicius
In Google Tag Manager Tips Resources
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Hi, I'm Julius Fedorovicius and I'm here to help you learn Google Tag Manager and Google Analytics. Join thousands of other digital marketers and digital analysts in this exciting journey. Read more
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