What is Google Tag Manager Noscript?

Updated: March 1st, 2025 After you create a new Google Tag Manager container, the interface asks you to place two codes on your website, one in the <head> and the other right after the opening <body> tag. But have you ever wondered why there are two codes instead of one? Usually, tracking tools, like Google Analytics, […]
Julius Fedorovicius
In Google Tag Manager Tips

Guide: How To Use Timer Trigger in Google Tag Manager

Updated: March 2nd, 2025. Are you looking for ways to fire a specific tracking script or pop-up after a 20-second delay? If your answer is Yes, hop on board because I’ll show you how to use the timer trigger in Google Tag Manager.   Table of Contents What is a Timer Trigger? Create a Timer […]
Julius Fedorovicius
In Google Tag Manager Tips

How to Extract a Query Parameter with Google Tag Manager

Updated: March 1st, 2025 Google Tag Manager can help you do a lot of useful things, and extracting query parameters is one of them. If a URL of the page contains a query parameter (it comes after the question mark in the address), you can turn that into a variable in Google Tag Manager and reuse […]
Julius Fedorovicius
In Google Tag Manager Tips

Benefits of Server Side Tagging (with Google Tag Manager)

Updated: February 28th, 2025 You have probably heard multiple people talking about how server-side tagging is the future of analytics implementations. But before you dedicate time and resources to this topic, you want to understand the potential benefits of this solution better. Well, look no further. In this blog post, I will explain the benefits […]
Julius Fedorovicius
In Google Tag Manager Tips