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Install Google Tag Manager and Google Analytics 4 on WebFlow

Depending on how much control you want over your tracking, there are two main ways to install Google Tag Manager and Google Analytics 4 on Webflow (which is quite a popular CMS). You can go with a simple GA4 setup for basic, out-of-the-box tracking or use GTM if you need more flexibility and customization in […]
Julius Fedorovicius
In Google Analytics Tips Uncategorized

Prevent Duplicate Form Submissions with Google Tag Manager

With Google Tag Manager, you can track various user interactions, including form submissions, and send this data to Google Analytics 4 or another analytics platform for deeper insights. But what happens when a user submits the same form multiple times or repeatedly refreshes the “Thank You” page? These duplicate submissions can skew your data! In […]
Julius Fedorovicius
In Google Tag Manager Tips

Track Affiliate Link Clicks with Google Analytics 4 (2 methods)

This article was written by Rick Beijen, who was kind to share his tips with Analytics Mania’s readers If you’re generating revenue from affiliate marketing and want to monitor which links are clicked the most or which pages generate the most clicks, Google Analytics can help, but some configuration is required. In this blog post, […]
Rick Beijen
In Google Analytics Tips

A Guide to Bounce rate in Google Analytics 4

Updated: January 4th, 2025 Bounce rate. Some people love it. Some hate it. When Google Analytics 4 was introduced, bounce rate was not available (even though many people used it in the previous versions of GA). However, after a couple of years, it is back. In this tutorial, I will explain what it is and […]
Julius Fedorovicius
In Google Analytics Tips

How to Find Referral Traffic in Google Analytics 4

Updated: December 16th, 2025 Have you ever wondered what websites drive traffic to your own? While GA4 can track this information, the challenge sometimes lies in finding its location in the interface. Google Analytics 4 lacks a pre-defined report dedicated to showing referral traffic data, but fear not; this tutorial will cover three different ways […]
Julius Fedorovicius
In Google Analytics Tips

Ecommerce conversion rate in Google Analytics 4

Updated: December 10th, 2024 In the older version of Google Analytics, there was a metric called Ecommerce conversion rate. Even though no such metric is available in Google Analytics 4, it’s still possible to build a report with it. In this quick tutorial, I will show you how to find ecommerce conversion rate in GA4 standard […]
Julius Fedorovicius
In Google Analytics Tips

Track LinkedIn Conversions with Google Tag Manager

Just like Facebook and Twitter, LinkedIn also offers an advertising pixel and conversion tracking. Regarding functionality, Facebook is way above its competition (and available resources). However, if you’re still looking forward to using LinkedIn ads and measuring their impact, this guide should give all the needed answers because I’ll teach you how to track LinkedIn […]
Julius Fedorovicius
In Google Tag Manager Tips

Track Affiliate Links with Google Tag Manager

If you run a blog, you probably want to monetize it, right? In order to do that, you might have to place special links in articles that redirect prospects to various landing pages. If visitors purchase anything there, you get a commission. Naturally, you wish to track how your readers interact with your content and, […]
Julius Fedorovicius
In Google Analytics Tips Google Tag Manager Tips

Data Redaction in Google Analytics 4

Updated: October 17th, 2024 Data redaction in Google Analytics 4 can safeguard against the collection of personally identifiable information (PII) that may unexpectedly find its way into your data. For example, the URL of your form’s “Thank you” page might contain the visitor’s email address. This automatically will be tracked by Google Analytics (or any […]
Julius Fedorovicius
In Google Analytics Tips

How to Filter a Standard GA4 Report by Event Name

Updated: October 16th, 2024 Even though Google Analytics 4 lets you customize standard reports (in the “Reports” section), there are limits. One of the most annoying things is that not all dimensions are available to build a filtered report. It’s simple to have a report based on a page hostname, page path, or something similar. But can […]
Julius Fedorovicius
In Google Analytics Tips
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Hi, I'm Julius Fedorovicius and I'm here to help you learn Google Tag Manager and Google Analytics. Join thousands of other digital marketers and digital analysts in this exciting journey. Read more
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