Social interactions that occur on your website clearly indicate a high level of user engagement, so there is no question that we need to track social interactions. Fortunately, it’s pretty easy to track them. In this blog post, I’ll show you how to track social interactions with Google Tag Manager and send that data to […]

It’s quite evident that users sometimes face difficulties while navigating through a website. As users, we hate that part when we have no solution even after a few attempts. Many websites have a help-desk, but it’s quite a long and tedious process to pick up the phone and make a call, or send an email […]

Updated: May 20th, 2017. If you’re already using Facebook for marketing, you want to measure the results and be more efficient, right? But how can you track interactions such as LIKE button clicks? What about conversions? Everything used to work like this – you send an email to the developer with requirements of what should be tracked and it takes […]

Let’s admit it – 404 errors suck. From both visitor’s and website owner’s perspective. As a website owner, you don’t want your visitors to appear in a dead end. It hurts your brand, your conversions, and in some cases your search engine optimization efforts. But that shouldn’t be a problem anymore, because in this blog post I’ll […]

If you’re already using Twitter as a marketing tool, you want to measure the results, right? But how can you track interactions such as “Tweet” button clicks? Is Google Analytics Twitter Tracking possible? Sure it is! In this blog post I’ll show you how you can achieve it. This solution requires Google Tag Manager to be implemented […]