Track Contact Form 7 with Google Tag Manager

Updated: November 29th, 2019. Contact form 7 is yet another pretty popular form plugin for WordPress. What do good marketers do with forms? They track submissions, say, with Google Analytics and then measure the overall performance: where do those conversions come from? which forms perform better? etc. Nowadays, one of the most popular ways how to track any […]
Julius Fedorovicius
In Form Tracking Google Tag Manager Tips

Google Tag Manager Video Tracking Guide: Beyond Youtube

Updated: November 15, 2019 (several tracking codes were updated). Finally, I’ve found some time to write a new blog post. Last week was pretty intense, but it’s over. This week’s topic is Google Tag Manager Video Tracking. I believe some of my readers have already tried to track Youtube or Vimeo players and send the data […]
Julius Fedorovicius
In Google Tag Manager Tips

Benefits of Google Tag Manager: 14 Reasons to Start Using GTM

Updated: October 30th, 2019. Google Tag Manager is awesome and I cannot imagine a work day without it. It lets me, as a non-developer, manage tracking codes, control simple and complex rules, and much more. What if my colleague wants to start tracking a particular form? Easy! Need to implement a heat map tracking tool? […]
Julius Fedorovicius
In Google Tag Manager Tips

Google Analytics and Google Tag Manager Naming Convention

Google Analytics reports can get a mess really quickly once you start customizing data that is sent to GA. If you don’t follow certain rules/practices, they can eventually become a hot mess. The same curse applies to Google Tag Manager once you start using it for larger projects. If you name your tags, triggers, variables […]
Julius Fedorovicius
In Google Tag Manager Tips

Google Analytics Real-time Reports Not Working? Here’s How To Fix It

Updated: October 23rd, 2019. Here’s a situation. You have just set up Google Analytics tracking, open a GA Real-time reports and nothing. You don’t see anything. No page views, no events, nothing. Sounds familiar? Relax, you’re not alone. In fact, this issue is getting more and more popular these days as people have been contacting me through various […]
Julius Fedorovicius
In Google Analytics Tips Google Tag Manager Tips

Google Tag Manager 404 error (gtm.js 404)

Updated: October 20th, 2019. So you’ve added a Google Tag Manager snippet to a website (by carefully following the instructions). Website’s developer contacts you and says that Google Tag Manager snippet generates errors (gtm.js 404) and keeps littering his error log. Well, there’s a simple solution for this issue.
Julius Fedorovicius
In Google Tag Manager Tips

Giveaway – Win Premium Google Analytics & GTM Courses

Last year, I ran a giveaway where participants had a chance to win my GTM for Beginners course and several analytics-related books. It was quite successful + one of my readers was really happy when she won the prize. This year, I decided to do the same thing. But bigger (you know, just like what […]
Julius Fedorovicius
In Uncategorized